Receive up to 25% off your first-year life insurance payments. Apply now! ->

Buy Juvenile Life Insurance & Receive

  • A cash value that grows with them
  • A $100 Baby Bonus (for 0-12 months)
  • A FREE Book for Financially Savvy Kids!

Why Serenia Life Financial for Juvenile Life Insurance?

We make insurance and investments easy, humans helping humans, so that you can make the best decisions for yourself, your family, and your future. We offer:

  • insurance and investment products that help protect your loved ones for life
  • flexible, customized life insurance solutions for all ages and life stages
  • the potential to earn policyowner dividends
  • the option to tap into the cash value – to fund important life milestones, like post-secondary education, your child’s first car, or a wedding!
  • one-to-one guidance with friendly professionals


Human. Kind.

Our business is built on the idea that prosperity and generosity go hand in hand. Kindness begets kindness. That’s why we share our profits through member benefits – like post-secondary scholarships, a free online wills service, the opportunity to volunteer away from home, and so much more!

Tell me more!

Serenia Life Members Are Satisfied Members

78% of members

Are satisfied overall with Serenia Life Financial*

9 out of 10 members

Are satisfied with Serenia Life customer service*

Over 4 in 5 members

Are satisfied with their Serenia Life advisor*

67% of members

Would recommend Serenia Life to family or friends*

Plus, our members...

Feel valued, believe we demonstrate a values-inspired philosophy, and are happy with our range of services*

Set them up for the future

Fill out this form, and one of our advisors will reach out to answer any questions you may have about purchasing juvenile life insurance, eligibility criteria for the $100 baby bonus, or how to take part in our book giveaway.

¹ Serenia Life Advisors have a direct contract with the company to meet with consumers and arrange for the sale, delivery, and ongoing service of Serenia Life Financial products.

² You may unsubscribe from Serenia Life Financial’s digital communications at any time. For more detail, please contact us through Member Services at 1-800-563-6237 or at 300-470 Weber Street North, Waterloo, ON N2L 6J2. You may view our Privacy Policy online at

*PMG Intelligence “Member Satisfaction Research 2022.” Conducted September 2022 on behalf of Serenia Life Financial.