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District Manager - Manitoba & Ontario

Joe Raine

I began my career in financial services as an advisor in 2014. Quickly, I built a reputation within the industry, as my peers began to take notice of my tremendous success with cold prospecting. It landed me speaking engagements at financial centres across Ontario. Committed to continued education in the industry, I transitioned from a career sales force channel to the brokerage channel to deepen my understanding of all aspects of the business. I’ve always had a passion for recruiting, mentoring and coaching. In 2019, I made a full-time transition to Serenia Life Financial as a District Manager, where I am excited about the opportunity to recruit and coach new Advisors who will help Canadians to protect their financial futures.

I joined Serenia Life Financial because I believe in the company’s core values and principles that they share with their Advisors and their members. It was refreshing to see a company with a model that reinvests a portion of the company’s corporate earnings so that their members can support the communities in which they work and live. By being in business for nearly 100 years, Serenia Life Financial has had such an incredible impact on giving back to our local community, and communities across the country.

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